Effective date: October 29, 2026
This notice explains how Elevate Leadership, Inc. ("Elevate," "we," "us") handles information when you subscribe to and use Ellie, our connector that makes Elevate's leadership video library available inside Anthropic's Claude. It covers Ellie only. Our main privacy policy at elevateleadership.com/privacy covers our website and other services. If the two differ on anything about Ellie, this notice controls.
When you ask Claude something Ellie can help with, Claude sends Ellie a search query. Claude writes the query from your conversation, and it is usually a short paraphrase of your question. Claude also tells Ellie how many results to return.
Ellie searches an index of Elevate's own video classes: their titles, descriptions and transcripts. It sends back the best matches, with each video's title, a link to the video, its length and a description, plus the full transcript and short excerpts for the top 3 results. Claude then writes its answer to you from those results.
Ellie has one tool, and it is read-only. It searches our library and cannot change anything in your Claude account or anywhere else.
Ellie does not receive:
Anthropic, not Elevate, controls what Claude puts in a search query. Because Claude writes the query from your conversation, details you include in your question may end up in it. Please see Section 10 on sensitive information.
Account information. When you sign up, you give us your email address and choose a monthly or annual plan. You may also enter a discount code. You sign in with your email address and a 6-digit code or sign-in link we email to you. Subscribers sign in without a password, and Ellie does not use Google or any other third-party sign-in.
Subscription record. For each subscriber we keep one record containing your email address; your subscription status (active, cancelled, past due or complimentary); the customer and subscription identifiers Stripe assigns; the date your current paid period ends; for complimentary access, the reason; and when the record was created and last changed.
Payment information. Stripe, our payment processor, collects your payment details directly on its checkout page: card details, cardholder name, billing country and ZIP code, or your Apple Pay details. Card details stay with Stripe. From what Stripe sends us, we keep only your email address, your Stripe identifiers, your subscription status and the date you are paid through. You manage or cancel your subscription in Stripe's customer portal.
Sign-in records. When you connect Ellie to Claude, we record that you connected Claude and when you approved the connection. We issue Claude an access token, which lasts 1 hour, and a refresh token, which lets Claude get new access tokens for 30 days after you connect. These let Claude make requests to Ellie for you, and they tell our server your email address so it can check your subscription. After 30 days, you sign in again. Sign-in codes are deleted after 15 minutes, as soon as they are used, or after 5 wrong tries. Sign-in links are deleted after 15 minutes.
Search queries. We use each query only to run the search described in Section 1. The query is not saved. Our server writes no logs and has no logging or error-tracking service attached, so we keep no record of what anyone asks.
Technical information. Cloudflare, which hosts Ellie, processes technical information such as IP addresses to deliver requests and protect the service from attacks and abuse. We do not use analytics, advertising trackers or error-tracking tools on Ellie's server or on Ellie's sign-up and sign-in pages, and those pages set no cookies. Our website at elevateleadership.com, where this notice and the Ellie Terms of Use are posted, is covered by our main privacy policy at elevateleadership.com/privacy. That site sets a Cloudflare cookie and uses cookies and similar tools for analytics and advertising, as that policy explains. Stripe's checkout page uses its own cookies and device information to process payments and prevent fraud.
Video viewing. Ellie's video links open on Wistia, which hosts our videos. Wistia records viewing information for us, such as how many times a video was watched and where viewers stopped watching. Wistia's video pages also set their own cookies, including Google Analytics and HubSpot cookies, which can collect technical information such as your IP address and device and browser type. Ellie does not pass your email address or any other identifier to Wistia, and the videos do not ask for one.
Our websites and forms. Ellie's results may link to our videos and other content on our websites. Some videos end with a link to a form, for example to record an action you are committing to and receive follow-up emails. If you submit information on those pages, our main privacy policy at elevateleadership.com/privacy applies to that information, not this notice.
Messages to us. If you email us for support or with a privacy request, we keep that correspondence.
We use the information above to:
We do not add Ellie subscribers to our marketing emails unless you choose to sign up for them.
We do not:
Ellie uses one AI model directly: bge-base-en-v1.5, an open-source text embedding model from the Beijing Academy of Artificial Intelligence, which Cloudflare runs for us through its Workers AI service. The model turns your query into a set of numbers that represents its meaning, which lets Ellie find the videos that match it best. We use the model as it comes. We have not trained or fine-tuned it, or any other model, on Elevate's content or on your information. Cloudflare states that it does not use customer content to train the AI models it offers on Workers AI or to improve its own or third-party services.
The answers you see in Claude are written by Claude, which Anthropic operates. Elevate does not write or control them.
Service providers. These companies help us run Ellie and deliver our videos, and may use your information only to provide their services to us, except as noted for Stripe below. The current list is also at elevateleadership.com/subprocessors.
| Provider | What it does for Ellie | Information it handles |
|---|---|---|
| Cloudflare | Hosts Ellie's server; runs the embedding model (Workers AI); stores the video library index (Vectorize and R2) and the subscription and sign-in records (KV) | Search queries (processed, not stored), subscription and sign-in records, technical information |
| Stripe | Payments, subscriptions and the customer portal | Email address, payment details, billing country and ZIP code, subscription details |
| Resend | Sends sign-in and purchase confirmation emails | Email address, sign-in codes and links, and purchase details in confirmation emails |
| Wistia | Hosts and plays Elevate's videos | Viewing information when you open a video (views, where viewing stopped, and technical information such as IP address and device type) |
Stripe. Stripe also uses payment information under its own privacy policy, for example to prevent fraud and meet its legal obligations.
Anthropic. Anthropic is not our service provider. Your use of Claude is governed by your own agreement with Anthropic. The search results Ellie returns go into your Claude conversation, where Anthropic handles them under its own terms and privacy policy.
Within Elevate. Only Elevate personnel with access to our Cloudflare and Stripe accounts can see subscription and sign-in records, and they use that access only as needed to run Ellie.
Legal and safety reasons. We may disclose information if we believe in good faith that the law requires it, or to protect the rights, property or safety of Elevate, our users or others.
Business transfers. If Elevate is involved in a merger, acquisition or sale of assets, your information may be transferred as part of that transaction, and this notice will continue to apply to it.
| Information | How long we keep it |
|---|---|
| Search queries | Not kept. Discarded once the search is done. |
| Sign-in codes and links | Codes are deleted after 15 minutes, as soon as they are used, or after 5 wrong tries. Links are deleted after 15 minutes. |
| Access tokens | Expire after 1 hour. |
| Record of your Claude connection and refresh token | Deleted 30 days after you connect Ellie to Claude. You then sign in again. |
| Subscription record | While your subscription is active and for 3 years after your last paid period ends, then deleted. |
| Payment and billing records held in Stripe | As long as needed for tax, accounting and legal requirements, generally 7 years. |
| Support and privacy correspondence | 3 years after the matter is closed. |
We may keep information longer when needed to resolve a dispute, enforce our terms or comply with a legal obligation.
Cancel. You can cancel your subscription at any time in Stripe's customer portal at billing.stripe.com/p/login/6oU4gA6HWcRBd8C0U7dMI00 or by emailing hello@elevateleadership.com.
Disconnect. You can disconnect Ellie in Claude's settings at any time, and Claude will stop sending queries to Ellie. Disconnecting does not cancel your subscription.
Privacy rights. Wherever you live in the United States, you may ask us to:
To make a request, email privacy@elevateleadership.com from the address on your account. We confirm requests by sending a code to that address. You may use an authorized agent, and we may ask the agent for proof of authority. We will respond within 45 days, and if we need more time as the law allows, we will tell you why.
If you ask us to delete your information, we will cancel any active subscription so you are not charged again, then delete your subscription and sign-in records. This ends your access to Ellie. We will keep billing records the law requires us to keep.
Appeals. If we decline your request, you can appeal by replying to our decision or by emailing privacy@elevateleadership.com with "Appeal" in the subject line. We will respond within 45 days. If you disagree with the outcome of your appeal, you may contact your state attorney general.
No discrimination. We will not treat you differently for exercising these rights.
Sale, sharing and targeted advertising. We do not sell personal information, share it for targeted advertising or use it for profiling that produces legal or similarly significant effects, so there is nothing to opt out of.
We protect Ellie with encryption in transit, emailed sign-in codes and links that expire after 15 minutes, short-lived access tokens, and access controls that limit who at Elevate can see records. Because we do not keep queries, there is no record of them to expose. No system is perfectly secure, and we cannot guarantee security. If a breach affects your information, we will notify you as the law requires.
To report a security vulnerability, email security@elevateleadership.com.
Ellie is built for leadership and workplace topics. It is not designed to receive health, financial or other sensitive personal information, and we do not ask for it. Please leave health details and other sensitive information out of questions you want Ellie to help with. If you are asking about a situation with a colleague, you do not need to name them. Ellie does not save queries, but Claude decides what goes into them.
Ellie is offered only to people in the United States. If someone outside the United States subscribes, we cancel the subscription and refund the payment. Our service providers are U.S. companies, but Cloudflare runs a global network, so your information may be processed in data centers outside your state or outside the United States.
Ellie is for adults. You must be at least 18 to subscribe. Ellie is not directed to children, and we do not knowingly collect information from anyone under 18. If we learn that we have, we will delete it.
If we change this notice, we will post the new version here and update the effective date. If a change is material, we will email subscribers before it takes effect. We will not begin collecting a new kind of information through Ellie, such as records of queries, until we have updated this notice to describe it.
Elevate Leadership, Inc.
435 W 51st Street, Miami Beach, FL 33140
privacy@elevateleadership.com